How to affordably and effectively advertise your new business

How to affordably and effectively advertise your new business
Want to market your new business without putting more pressure on your financial resources? Then here are a few ideas on how to go about it:…continue reading →
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The most iconic and memorable marketing campaigns in history

The most iconic and memorable marketing campaigns in history
The creativity behind marketing campaigns seems limitless. Since advertising brands became commonplace, we’ve seen some hilarious, innovative, engaging, and thought-provoking campaigns that have stuck in our minds for years. So, how do you go about replicating these successes in your own marketing campaigns?…continue reading →
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Everything you need to know about keeping your employees safe at work

Everything you need to know about keeping your employees safe at work
When working hard to bring success to your business, whether it be a small, recently-formed outfit or a large enterprise, you mustn’t overlook the need for compliance with health and safety regulations. 1.2 million people picked up work-related illnesses in the UK during 2014 and 2015, that country’s Federation of Small Businesses reports.…continue reading →
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Why Your Business Should Invest in Research & Development

Why Your Business Should Invest in Research & Development
Let’s face it -- when you go into business, the main purpose if not the sole purpose of your foray into it is so that you can make money. This transcends the world of business and just forms part of…Read this post
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A Quick Guide to Business Insurance

A Quick Guide to Business Insurance
People often question why exactly it is that anything to do with business isn’t really just a scaled-up version of the same offering as it is presented to a private individual. For example, why does business insurance get a lot…Read this post
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Crowd-Funding Basics for Your Start-Up

Crowd-Funding Basics for Your Start-Up
There’s no doubt about the fact that crowd-funding platforms such as Kickstarter and the likes have opened up a whole new world of how start-up founders can get access to the requisite capital to get their ventures off the ground.…Read this post
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Your Business and Social Media

Your Business and Social Media
Just a few short years ago it used to be that if your business wasn’t online (if your business didn’t have a website), it was as good invisible. Now the game has changed a lot and having a website is…Read this post
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Should You Outsource or Hire Permanent Staff?

Should You Outsource or Hire Permanent Staff?
It’s a question business owners often find themselves grappling with, that being whether to outsource the processes concerned with their supply chain or to rather hire permanent staff. It’s mostly small business owners who might either be starting out or…Read this post
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Exploring the Business Model Canvas

Exploring the Business Model Canvas
Alexander Osterwalder is credited with the initial proposal of the Business Model Canvas, which is basically just a template for taking a start-up venture from concept to operation. It has since been developed further, revised and amended to fit in…Read this post
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Three Signs Your Business Needs a Bookkeeping Healthcheck

Three Signs Your Business Needs a Bookkeeping Healthcheck
Bookkeeping isn’t an optional activity when you’re in business. Even those who love the job don’t always get the time to be as efficient as they’d like, and there are certain times in the life of a business when bookkeeping needs extra vigilance. If any of these situations ring alarm bells, your accounts could probably stand a second look.…continue reading →
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